2 min read

8 years as a hybrid designer / developer (2005-2013)

Employers
Pixel Farm, LEVEL, ByDesign
My role
Interactive designer / developer
Timeline
2005-2013
8 years as a hybrid designer / developer (2005-2013) Hero

Overview

For eight years across three Minneapolis studios, the last five of them at Pixel Farm, I built interactive websites and apps with some warmth to them, turning corporate ideas into something people would actually want to spend time with.

The internet is a noisy place. Everyone is shouting. Our job was to be the ones whispering something interesting in the corner. We had to take big, corporate ideas and make them feel human. Sometimes we succeeded. Sometimes we just made really nice looking buttons. But we always tried to tell a story.

Project highlights

Lund Boats website

Lund Boats website
Digital showroom
  • Complete website redesign for legendary boat manufacturer
  • Interactive 'Build Your Boat' configurator tool
  • Big lifestyle photography woven all the way through

Fulton Beer website

Fulton Beer website
Craft culture
  • A brand-led site for a Minneapolis brewery
  • Custom beer finder locator integration
  • Event calendar and taproom information system

Northern Spark iOS app

Northern Spark iOS app
Festival companion
  • Native iOS application for all-night arts festival
  • Real-time event scheduling and mapping
  • Social sharing features for attendees

Learn to Live identity & website

The Learn to Live marketing site on a laptop: round leaf logotype, tan navigation and a Get help online headline beside a plaid video still.
Mental health online
  • Complete brand identity development
  • Responsive marketing website design
  • Intake and assessment that didn’t feel like paperwork

Feed Friendsy iOS app

Feed Friendsy iOS app
Social gaming
  • Character design and illustration
  • Game mechanic development
  • Fluid animation and interaction design

Hazelden campaign and website

Hazelden campaign and website
Recovery resources
  • Integrated digital campaign for addiction recovery
  • A resource library people could actually navigate
  • A clearer path from wanting to help to actually helping

Dorsey and Whitney 100 year anniversary app

Dorsey and Whitney 100 year anniversary app
Interactive history
  • iPad application celebrating centennial milestone
  • Interactive timeline of firm history
  • Rich media integration with video and archival photos

Pixel Farm family of websites

Pixel Farm family of websites
Agency portfolio
  • Unified digital presence for multiple studio divisions
  • Video-forward portfolio showcases
  • Distinct visual identities under one umbrella

Have something similarly complicated?

Describe what is happening, in a few sentences. I will tell you plainly whether one of my engagements fits, and if none of them do, I will say so.

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